Today’s “Did you know?” is brought to you by generation Z, the evasive generation.
Did you know according to Nielsen, the next spending force are aged between 13-17 years old? It’s an estimated two million Canadians that are targeted and only 2.1 % are being exposed to digital ads.
Is your current content approach tailored for generation Z?
Source: Nielsen

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Published by Joconde Communications
Joconde Communications is a communications agency specialized in content. Created to help you leverage your business, Joconde Communications provides public relations counsel, effective marketing and strategic communications services that enable our clients to build strong relationships and to influence attitudes and behaviors. We are passionately focused on the needs of our clients.
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