Are you looking for good video content ideas and easy-to-use tools to create better social media posts? Here’s what you need to know!How to create great social media videos
In the past decade, social networks have evolved from “a nice to have” add-on to a necessity for healthcare marketers. If you haven’t yet integrated…How To Develop A Social Media Strategy For Healthcare Marketing
Do you ever wonder why certain issues or items will gain popularity in one area of our nation and not the other? You’re unsure if it’s the frigid …Public Relations Trends Across the United States- East Coast Hustle-Bustle vs. Island Tropics Relaxed Vibes
Is Samantha Jones the fiercest, fictional publicist on TV? Read along to find out.
Okay so, Samantha Jones Public Relations is not actually hiring but you did open the page! When thinking of public relations, who is the fiercest …Samantha Jones Public Relations is Hiring!
If you thought PR was all about writing, you are wrong! With the ever changing digital marketplace, it is important for those who are in the field of…PR + SEO: A Perfect Match
How strong is your sense of smell? Put your olfactory senses to the test on this National Fragrance Day.
If you have clients in the fragrance community, this occasion offers the opportunity to connect or reconnect with writers, editors, or bloggers who cover the world of fragrances.
Fragrances are not limited to perfumes. A wide range of products falls under this category. Think candles, essential oils, soaps, diffusers, etc.
Did you know it costs between $8, 000 to $10, 000 to create your own perfume? That’s a good potential for an additional revenue stream and brand extension.
In 2018, the global perfume market size was valued at USD $31.4 billion.
National Fragrance Day is celebrated on March 21.
Source: Alpha Aromatics
Last year, the team at Social Media Today predicted Stories to be the third most popular social media trending feature of 2020.
Stories are everywhere: Instagram Stories, Facebook Stories , YouTube Stories, and LinkedIn Stories.
Stories are easy to use and are fast becoming THE way of communicating. Plus, they disappear after 24 hours.
Bonus point for Stories!
Do you use Stories to communicate with your clients in your daily activities?
How many stories did you create this year? What kind of content do you publish? Were you able to follow your stories content plan?
Less than a week after the Hollywood Foreign Press Association circulated a letter to Hollywood publicists insisting it was committed to diversifying…Hollywood Publicists Advise Clients Not to Work With HFPA Until Group Implements Diversity Changes (EXCLUSIVE)
Here are three TikTok campaigns that prove all communications professionals need to get on the app.How companies are using TikTok and why you have to use it too